Thessaloniki Beer Festival
Thessaloniki Beer Festival, organized by Soulfood Thessaloniki, Upnloud, Black Radio Berlin and The Hoppy Pub, is Thessaloniki's largest lager celebration. Taking place annually, in the courtyard of TIF Helexpo, it features over 40 local breweries and selected street food options. It is the right opportunity for people to explore the effort that is being made in the field of Greek Brewing and craft beer in general, to taste, enjoy and embrace the brewers.
This year's identity, set in Gradient Type's Radial typeface, uses bold typography and liquid visuals to create a feeling of fluidity, associated with lager's yellow color and the uplifting, illuminating feeling of fun one experiences when part of a large celebration. Unfortunately, the festival was postponed due to Covid-19 and most material, other than the poster and social media campaigns, remain unreleased until further notice.
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